Book Talk & Discussion: ‘The First Decade’ with Vivy Yusof

‘The First Decade’ with Vivy Yusof
Tuesday, 31 January 2022
03.00 – 04.30 PM KL Time (14.00 – 15.30 Jakarta Time)
Online via Zoom

We were always excited to collaborate with @penguinbookssea but this one got us over the moon! Yes, we hosted a booktalk & discussion with @vivyyusof about her best-selling memoir, ‘The First Decade’! Hosted by @nathalieindry, not only we got to know more about the why and behind the scenes of ‘The First Decade’, but we also got to ask Vivy about her life, task-juggling, and even self-love!


Vivy Yusof

Vivy Yusof started blogging about random things and a decade later, has a fashion empire. She co-founded the FashionValet Group in 2010 with her boyfriend and has grown the multi-million dollar company into household names in her country, Malaysia.

Her brand dUCk is the largest modest fashion brand in Asia and was the first to collaborate with international brands like Disney, Mattel, Sephora amongst many others. Things went so well that she decided to marry that boyfriend. They now have four kids together and are still in disbelief.

A law graduate from London School of Economics, Vivy would have much preferred if she learned software engineering instead. She has been an A-student all her life, and even took her SPM and A-Levels simultaneously, something she would never recommend to others.

Vivy Yusof has 1.8 million people following her on Instagram and 247,000 people subscribing to her YouTube channel. She’s not sure why, but she’s ok with it. She has been featured in many local and international publications like Business of Fashion, The New York Times and Forbes. She was also named as one of ‘Forbes 30 Under 30’, and selected as a Young Global Leader by World Economic Forum. Her parents still tell people about that.


Nathalie Indry

Content writer, VO talent, host of ‘Baca Bareng Indry’ & ‘Inspibook’ podcast by Inspigo

Summary and Documentation

Published by Puty

Mom, illustrator, content creator, book author & enthusiast. Based in Jakarta Greater Area, Indonesia.

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